Ask and you shall receive.
This week Puma, another big name in world of athletic apparel, has launched an athleisure line with a plus size range. Puma exclusively designed the items for ASOS Curve with a size run that goes up to a UK 24. The items featured are a sexy yet comfortable t-shirt dress, an of-the-moment track jacket with matching pull-away pants, and a workout bra plus legging set that will make you want to go to the gym every day.
Puma is the second athletic brand to add the plus customer to their marketing line-up. Nike, who released workout garments ranging from sizes 1X to 3X at the end of February, had long since forgot the athlete that is strong, beautiful, and plus. Not anymore, since the launch Nike has seen an uptick in sales of items sold in the plus size range. And PUMA x ASOS Curve is bound to do the same. Going through the items online there is hardly anything left to buy. Our hope is that the trend continues and every woman can find supportive, comfortable, and cute athletic clothing that fits into her active lifestyle.
Come on Adidas and Under Armor, where you at?